So maybe you’ve seen the youtube video roaming around on the internet where the ball girl catches a fly ball. The amazing (ly fake) thing about it is how he she jumps to catch it. Take a look.
Of course, it’s not real. It was a spoof. Actually, it was a commercial that never made it on to TV. But, it’s picked up huge amounts of traction on youtube. Yep, youtube. One could argue that the placement of the clip on youtube will do more for Gatorade than that spiffy National ad campaign would have.
Hmm…what does that tell you about youtube?