I walked outside my apartment and saw a guy (an artist with a studio across the street) taking pictures of his art. Well, it was a little more entertaining than that. It appears to me, because I don’t know him yet, that his primary artistic medium is, paper. He makes sculptures out of paper. They are really amazing. One of them was a huge head dress, more like a large mask you actually slide over your head and wear. It’s probably 5 or 6 times bigger than a normal head.

OK, so he wanted to take some pictures of the “head thing.” But the trick was that he wanted to WEAR the head piece while taking the picture. No problem. He simply grabbed a folding chair, set the timer on his video/digital camera…ran over, put the headress on, sat on a chair (acted like he was reading the paper) and the camera took the picture.

I was about to descend the my building and help him, when he finished up.

Later I thought about the amazing web 2.0 revolution that has occurred. Here this artist can pretty much do it “all” in support of his craft. Technology not only allows him to work his art, but to share it with the world in powerful ways. In reality, he has at his fingertips the same technologies a major promotional company has. What he has to do is find his niche, his tribe, his group of people that want what he’s creating. And, from the looks of it, he’s well on his way. 

Whether you are inside an organization or on your own, what are you doing to maximize the tools right in front of you?  Moreover, what are you doing to maximize everything in your field of possibility to create and sustain opportunity?

There’s probably more in your field than you know. Take another look.

I’m looking forward to getting to know the artist across the street.